BARO is a specialist for professional,
sales-promoting product lighting. In 1967 the
company started offering product-specific
lighting to butcher's shops and bakeries and
today it supplies premium lighting systems for
food and non-food products to national and
international retailers throughout Europe. Light
plays a decisive role in presenting products in
an attractive way and creating an atmospheric
environment in which customers enjoy shopping.
Our lighting concepts are always geared to the
products to be illuminated. For example, fresh
meats, sausages or fish in serving counters need
to be presented in a different light to tins on
shelves or frozen products. Light that promotes
sales of fruit and vegetables is not the same as
light that promotes sales of textiles, cars or
wines.
